Copywriting for organisations creating positive change.
Your mission deserves words that do it justice. I write copy for non-profits, charities, social enterprises and purpose-led brands - copy that moves people from passive supporters to active advocates, from curious visitors to committed donors.
I'm not your average copywriter. I spent seven years working in and alongside non-profits before I started writing for them — which means I understand the funding pressures, the stretched teams, and the weight of the work you're carrying. That context is in everything I write.
You're brilliant at the work. The writing is a different story.
Your website was written three years ago by someone who has since left, and it doesn't reflect who you are or what you do anymore.
Your donor emails go out on time, but they feel transactional - you know they could be doing more to build genuine loyalty.
You have a newsletter you want to send monthly. It goes out quarterly, if you're lucky, because writing it always falls to the bottom of the pile.
Your grant applications describe what you do clearly - but you're not sure they tell the story of why it matters in a way that sticks.
Your social content is inconsistent - some weeks great, other weeks nothing - because there's never enough time to be consistent.
HOW CAN I HELP?
I don't churn out generic content and move on. I get deep into your organisation - your mission, your voice, your audience and what makes you different- before I write a single word.
I combine that with genuine enthusiasm for how words actually work: the psychology behind a compelling appeal, the SEO that gets your grant-funded work found, the storytelling structure that makes a donor feel something.
I bring strategy, heart and a decade of experience working with organisations who are trying to change things. And I do it with integrity, which means I'll tell you when something isn't working, not just write what you ask for.
So, what do you need?
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Website copy
STARTING FROM £1500
Your website is working for you 24 hours a day. Make sure it's saying the right thing. From full website rewrites to individual page refreshes, I'll make sure every word earns its place.
• Homepage and about page
• Service and programme pages
• Tone of voice and brand messaging
• SEO considered copy throughout
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EMAIL & DONOR COMMUNICATIONS
STARTING FROM £500
Email is still the most powerful channel you have. I write donor communications, appeal letters, stewardship journeys and newsletter series that people actually want to read - and that build real loyalty over time.
• Donor appeal letters and campaigns
• Stewardship and thank-you journeys
• Newsletter series
• Welcome and onboarding sequences
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GRANT & BID WRITING
STARTING FROM £750
Grant applications that describe what you do won't win. Grant applications that tell the story of why it matters - and prove you can deliver - will. I help you find that story and write it in a way that lands.
• Grant application copy and editing
• Case for support documents
• Impact reports and annual reviews
• Partnership and corporate proposals
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ONGOING SUPPORT
STARTING FROM £500 PER MONTH
For organisations that want a consistent content presence without it falling to the bottom of the to-do list every week. I become your dedicated content partner - quarterly planning, monthly delivery, always in your voice.
• Monthly newsletters and blog posts
• Social media captions and content
• Press strategy and management
• Quarterly content planning calls
We’re probably a good match if...
“Amber was such a breath of fresh air to work with. We wanted to develop a unique brand tone that represented our ethos, whilst breaking the mold of typical corporate language. It was no easy task, but Amber didn’t get cold feet. She fully understood and embraced what we were about, adjusted when necessary and delivered a beautiful result. The proof is in our website! We couldn’t recommend her enough.”
simple from the start.
Discovery call.
We talk through your organisation, your goals and what you need. No obligation - just a conversation to make sure we're the right fit for each other.
Proposal.
I'll come back to you with a clear recommendation, timeline and investment. No jargon, no hidden costs.
Brand deep dive.
Before I write a word, I get under the skin of your organisation - your mission, your voice, your audience and what makes you different.
First draft.
I write and share. You feedback. We refine until it's right. Every project includes two rounds of amends as standard.
Final delivery.
Copy that's ready to use. And a copywriter who's ready for whatever comes next.
Ready to get the words right?
Book a free discovery call and let's talk about what you need. I'll tell you honestly whether I'm the right fit - and if I am, we'll get started.
FAQs
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Very likely. I have a varied background across marketing, communications and fundraising - and I love a bespoke brief. Impact reports, grant applications, press releases, print copy: get in touch and we'll talk it through.
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Three months, after which it rolls month to month with a 30-day cancellation or adjustment window.
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I use Google Docs for writing and shared feedback, hosted in your own client portal.
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Yes - from small community charities to national organisations. The approach scales to your size, your budget and what you actually need. Book a call, and we'll work it out together.